If you want to stream premium content to Apple TV, you need to use Apple FairPlay Streaming (FPS) technology. Building this solution can be tedious. That's why we’re offering this generally availble service the for the Apple FairPlay Streaming service. We hide all the complexities so you can build a FairPlay Streaming solution programmatically via APIs.
With support for FairPlay, PlayReady, and Widevine, Azure Media Services now provides a truly multi-DRM (digital rights management) solution for streaming VOD and live content, so you can reach a wide audience on various devices easily and quickly. For more information and to learn how to get started, please read the Stream premium content to Apple TV with Azure Media Services blog post.